Internet Home Business: Tools for Online Tracking

In order to determine which advertising and marketing efforts are effective you must have ways to measure the results of those efforts. Alerts and instant notifications can be instrumental in monitoring search engine position, trademarked terms, monitoring competitors and staying abreast of online occurrences. And, of course, the notification can be used for "ego searches". Ego Searches What is an ego search? Find out where your name or company is mentioned, view forum posts or online articles that mention your name or company.