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If you have been on the internet for even a couple of days, you have already seen at least one site, if not several, that wants to entice you to sign up for their newsletter in exchange for information and a give away of some kind.
Usually, and for the past several years, these give aways ranged from an email series of hard to find information, to a report or even full ebooks. When people first arrive on the scene, an ebook in exchange for simply signing up to a newsletter seems like a great deal!
But if you have been around awhile you know two things for sure:
1) Most of these offers are for books and reports you can find elsewhere, or that have little true value.
2) Now that giving away an ebook to get subscribers has been a successful method of list building for years, it has become common place and not as effective as it used to be.
And through my research I have found that software, above all else, pulls better than anything else I have used to attract subscribers and new customers.
People love software solutions. Especially when those solutions involve doing something in minutes that would normally take hours or days to do, thus simplifying their lives immensely.
In my latest case study, which many of my list members were a part of recently, I announced software that would create a 75 page site loaded with 20 different ways to generate income, keyword-laden content pages, and more.
The results were fantastic to say the least. As opposed to prior offers for new reports I had written or new ebooks I had rights to give away, this offer pulled in a whopping 512% increase in downloads!
More downloads meant more money to me, since I branded that software with my own affiliate links. A LOT more money. Just in hosting alone, with just one email to my list, I added $210 a month to my income. And new accounts come in daily.
Most people online cannot be, nor will they ever become good web designers. Let alone have the marketing savvy to pull off a really great selling affiliate system out of the gate. This presents a huge opportunity in a market that people have been cashing in on for a long time. Providing a 24 hour solution to a 1 to 2 year learning curve is a very big deal.
And to provide that solution for zero cost is an even bigger enticement, as my statistics are showing me.
To see an example of the software I am having great success with, see this site:
http://www.pluginprofitsite.com/mega.html
This software helps beginners and intermediate level people build the kind of site it took me a year to learn to build when I was starting out. It has professional features galore, including a reciprocal linking solution which is a hot topic these days and a sticking point for most beginners.
In short, it is pure candy and the download statistics are showing that it is something literally hundreds of people on my list alone were very interested in. It's what I call a homerun.
This is how you can brand this particular software and start giving it away to a hungry market that will eat it up with a spoon: http://www.pluginprofitsite.com/megabrand.html
So how can you position yourself to make effortless affiliate income following this model? Simply find a solution, a SOFTWARE solution, which solves a big problem for the biggest market you can find and provide it for them.
You start building trust with people right away when you offer to give them something of real value. And real value these days seems to be at a premium for software.
Finding solutions for people who have no answer to their current dilemma is an effortless marketing tactic in the sense that the give away should sell for you. You should make it as easy to get into your prospects hot little hands as possible for best effect. (Profits!)
Jack Humphrey is the Author of "Power linking 2: Evolution"
which hit the net this week to rave reviews. Grab your copy
before your competition does at http://power-linking-profits.com
Copyright 2004 by Jack Humphrey
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